November Saltwater Lure of the Month

 Swim’n Image

The Swim’n Image is a wildly effective and compelling lure created by the legendary lure maker Heddon.  Stories about this lure both on and off the water immediately captured the imagination of the FE staff.  Evidently, we were not the only ones caught up in the excitement.  The Swim’n Image created a sensation when introduced in the 1990’s.  Anglers are still clamoring over this lifelike lure.  Apparently, Heddon has come as close to engineering the perfect bait as any lure maker in the market.  The Swim’n Image casts a country mile, it’s fitted with a rattle chamber, and it boasts a finish so real that we wouldn’t e surprised if the Swim’n Image started flopping around on its own, to say nothing about how it performs on the water.

This is the most polished lure we’ve ever featured as a monthly selection.  Heddon left nothing to chance when engineering the Swim’n Image.  The result?  The lure’s finish is among the best the industry has ever seen.  Heddon told us that they went to unparalleled lengths to perfect the process of applying such lifelike and hyper-reflective details to the lure’s surface.  The achieve these incredible effects, Heddon used in-house color specialists and graphics scientishs to push the envelope of the lure design.  Heddon added super-sharp Excalibur hooks that have a patented counter-rotating design.  Top it all off with true versatility on the water, and you have a classic in your tackle box.  Like the Swim’n Image?  For more luremaking goodness, check out the Swim’n Image’s stable mate, the Spit’n Image.

Featured lure: Swim’n Image

Date Created: C. 1990’s

Manufacturer: Heddon/ Excalibur

Technique:

Whether you’re fishing the Swim’n Image or the Spit’n Image, consider changing your retrieve style from time to time.  You might also find changing the speed at which you retrieve your lure advantageous.  The manufacturer suggests a stop-and-go retrieve, a slow-cranking retrieve, or a fast, “burning” retrieve as three specific methods you can use to generate “smashing strikes”!