January 2014
Saltwater Lure of the Month
MIRROLURE
The MirrOlure was invented by Harold LeMaster while he was still attending high school during the depth of the Great Depression. While out walking one afternoon, LeMaster stumbled upon his future in the form of a fallen walnut tree. Selecting a suitable portion of the tree, LeMaster carved the first version of his MirrOlure using broken glass and scraps of sandpaper. He brought forth one lure and then dozens more, all carved by hand from the same walnut tree. As the good word spread about his creation demand for the MirrOlure increased. LeMaster soon partnered with a close relative to form the L & S Bait Company. Today, the L& S is still responsible for painstakingly manufacturing this fantastic fish-taker.
Without question, the MirrOlure enclosed was the result of a burst of inspiration from a creative mind, and its handcrafted production was a labor of love. Much of the hands on attention to the original prototype lives on today. The L & S Bait Company puts the MirrOlure through no fewer than twenty-seven individual checkpoints in order to assure the highest level of quality possible. Now primarily known as a productive saltwater lure, a significant segment of the MirrOlure’s market due to the lure’s durability and versatility, many freshwater anglers have rediscovered the MirrOlure. The MirrOlure is yet another example of a true classic lure still hard at work for today’s anglers in all types of fishing conditions.
Featured Lure: The MirrOlure
Designer: Harold LeMaster
Manufacturer: L & S Bait Company
The Saltwater Lure of the Month Club is a great gift for the loved one in your life. Sign up the angler in your life for this great fishing gift today!
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